Author Archive | Adam

The Words Are Mightier Than The GIF

FACT #1: Using GIFs is way more fun that writing out an actual review. FACT #2: GIFs can only say so much. GIFs are great devices for pre-publication buzz since you want to ignite positive – or negative (yikes) – reactions without spoiling the book’s contents for your fellow readers. And while GIFs are entertaining, they’ve never propelled me into purchasing a book the same way a good solid review with WORDS will. For instance: […]